Media Kit
Product Reviews
Blog reviews help get the word out about products and services. Consumers research products online and rely upon real honest reviews to gain information about a product before purchasing it for their families. I love trying new products out and giving readers feedback so they can make more informed decisions. A giveaway generates more interest, lets consumers know that you want people to try out their product, allows one lucky person to try your product for free, attracts more traffic to your website/store, and just adds overall fun to the review. Giveaways can include items such as a specific product (usually the same type of item that was reviewed), a gift certificate or credit to your store, a sample, or a winner’s item of choice.
My reviews will always be honest and thorough and will usually include personalized photos. You will also get new fans via Facebook and Twitter (if desired) plus if you send me future promotions I will post them on my social networking pages.
Readership
Most of my readers are mothers, who are like me, and are interested in a variety of things. They are striving to create a healthier environment for their families, while balancing their daily activities such as school, home, raising their children, and work. They are interested in many things including cooking, sewing, homeschooling, crafts, making things themselves (DIY), saving money, etc.
I started my blog January 2012 and added review and giveaways in March 2012. Every month we are adding readers, fans, followers, and friends.
(update) I am not going to post my blog stats... here is my reasoning... I see a lot of blogs who post that they have thousands upon thousands of page views and likes, etc. But I think the thing that they really should be posting is how many of their readers come back? Are the readers just entering (and even reading) their giveaways and leaving or are they really truly interested in what the blogger has to say and acting upon the recommendation of the blogger? Yes it is very important to bring in more readers and give the sponsoring company more publicity, but it is even more important to gain consumers who are really interested in the products and will likely be lifetime loyal customers.
(update) I am not going to post my blog stats... here is my reasoning... I see a lot of blogs who post that they have thousands upon thousands of page views and likes, etc. But I think the thing that they really should be posting is how many of their readers come back? Are the readers just entering (and even reading) their giveaways and leaving or are they really truly interested in what the blogger has to say and acting upon the recommendation of the blogger? Yes it is very important to bring in more readers and give the sponsoring company more publicity, but it is even more important to gain consumers who are really interested in the products and will likely be lifetime loyal customers.
Reviews
Product reviews should fall into any one or more of the following categories: green/eco friendly, family oriented, supporting small and/or local businesses and economies, products that can possibly improve my family’s health, products that are a healthier choice than alternatives, products that simplify or make life easier, etc. If you have something that falls into a different category, just ask.
I almost always have openings for sponsored reviews and giveaways. Please contact me and we can decide on a time slot. Please allow approximately two weeks (or sometimes even longer) after the product is received for me to adequately review it and write the review. You will receive a draft before the review is published to approve. If I run into any problems with the product, you will be contacted to right the issue and decide if the review should be published.
If you would like to work with me please contact me via email ericksonandco (at) hotmail (dot) com with the following information:
- Company name
- Brief company bio (I love to include this information in my reviews so people understand why they should purchase products from you)
- Website URL and Facebook URL
- Permission to re-post photos of your products on my blog
- What complimentary item you want reviewed (I will reply with my mailing address)
- Giveaway details - A giveaway is not required but is highly recommended
Giveaways
- Company name
- Brief company bio (I love to include this information in my reviews so people understand why they should purchase products from you)
- Website URL and Facebook URL
- Permission to re-post photos of your products on my blog
- What complimentary item you want reviewed (I will reply with my mailing address)
- Giveaway details - A giveaway is not required but is highly recommended
The giveaway will be hosted using Rafflecopter and will generate interaction with you through various social marketing sites; this can include things such as, “like”ing you on Facebook, pinning a product from your site to their Pinterest page, following you on Twitter, subscribing to newsletters, and visiting your website. If you have any other entry requirements, just let me know (as long as they follow the giveaway policies as listed below).
I will post all necessary information, host the giveaway via Rafflecopter, and chose a winner using Random.org. I will verify the winner’s entries and once verified; I will contact the winner to get their information (name, mailing address, email address, phone number, etc). I will forward you the information and the prize must be sent out within 2 weeks (although the sooner, the happier the potential customer is).
Giveaway policies:
- Sponsor must provide a complimentary product or service which is non-returnable for me to review (this could potentially be a tax deduction for you)
- Rafflecopter is used as the official entry form
- The giveaway begins the day the review is posted and will run for 14 days unless requested otherwise
- I will post standard sweepstakes disclaimers
- Per FTC guidelines, making a purchase cannot be included as an extra sweepstakes entry
- Sponsor assumes all responsibility for prize fulfillment and can choose if giveaway is open to US and Canada or just US only
- Per Facebook guidelines, I am not allowed to ask readers to “take action on Facebook” such as liking a photo or status or posting comments to your wall. However, liking your Facebook page is acceptable
- If I run into any problems or issues with the product or service, I will contact you to discuss it and you can decide if the review is posted.
- All opinions are my own, but I do try to add in my immediate family’s thoughts as well.
I love helping people get their name to more consumers and I am passionate about helping local and small businesses. I will be happy to post future sales/promotions that you have via my blog and my social media sites as long as you notify me beforehand.
Amanda
